{"id":2564,"date":"2010-01-04T14:21:10","date_gmt":"2010-01-04T19:21:10","guid":{"rendered":"http:\/\/www.sandrosalsi.com\/blog\/?p=2564"},"modified":"2010-01-04T14:21:10","modified_gmt":"2010-01-04T19:21:10","slug":"introduction-to-the-google-ad-auction","status":"publish","type":"post","link":"https:\/\/sandrosalsi.com\/it\/introduction-to-the-google-ad-auction\/","title":{"rendered":"Introduction to the Google Ad Auction"},"content":{"rendered":"<p><span>Hal Varian, shown and demonstrates the AdWords Ad Auction and how your maximum Cost Per Click bid and quality score determines how much you pay for a click on Google Adwords. 9 minutes worth wasting&#8230;<\/span><\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"480\" height=\"295\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/K7l0a2PVhPQ&amp;hl=en_US&amp;fs=1&amp;color1=0xe1600f&amp;color2=0xfebd01\" \/><embed type=\"application\/x-shockwave-flash\" width=\"480\" height=\"295\" src=\"http:\/\/www.youtube.com\/v\/K7l0a2PVhPQ&amp;hl=en_US&amp;fs=1&amp;color1=0xe1600f&amp;color2=0xfebd01\" allowscriptaccess=\"always\" allowfullscreen=\"true\"><\/embed><\/object><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hal Varian, shown and demonstrates the AdWords Ad Auction and how your maximum Cost Per Click bid and quality score determines how much you pay for a click on Google Adwords. 9 minutes worth wasting&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2344],"tags":[2538,1393,8,2539,1782],"class_list":["post-2564","post","type-post","status-publish","format-standard","hentry","category-ppc","tag-auction","tag-cost-per-click","tag-google","tag-hal-varian","tag-quality-score","entry"],"_links":{"self":[{"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/posts\/2564","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/comments?post=2564"}],"version-history":[{"count":0,"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/posts\/2564\/revisions"}],"wp:attachment":[{"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/media?parent=2564"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/categories?post=2564"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sandrosalsi.com\/it\/wp-json\/wp\/v2\/tags?post=2564"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}